The High Value Music Studio: Build a Successful Business You Love Without Burnout PART 1

As a private music teacher, there are limited ways to make more money teaching lessons. We can:

1) teach more private students

2) teach group lessons to multiply $$ earned for the same unit of time

3) build online classes that you can sell over and over again

4) teach the same number of private lessons but charge a higher rate

Teaching more students, group lessons or online classes are good strategies if you have the desire, skills, and resources to do so.

The third option - charging more for your private lessons - is often met with skepticism.

Teachers assume that parents won't or can't pay more than they already are, or that raising their fees means losing students to teachers who charge less.

But here's the truth: The value of any service is in the eye of the purchaser. If your lessons are perceived as valuable enough, you can charge more.

Of course, it's important to understand the lesson market in your particular area. In the DC suburbs where I used to teach, for example, I could definitely charge more than I can in rural Pennsylvania where I now live.

That being said, market dynamics play a big role in determining how much you can charge for lessons.

There's no written law, after all, that says a half hour lesson is worth $25,$35, or $50. If your lessons are considered valuable enough, getting and keeping a spot in your studio will be a high priority and parents will often make the necessary financial adjustments to do so. (This is especially true in our business since parents tend to prioritize giving their kids quality experiences.)

So the question you should really ask yourself is: How do I raise the actual and perceived value of my lessons so I can charge more?

I'll bet this question feels daunting.

You probably already offer a high value musical experience in your lessons. Raising the value enough to charge significantly more might feel impossible.

Here's the great news: This is exactly what I did in my own teaching business, and I can show you how to do the same thing.

I was able to:

• raise my rates 40% without losing any students due to price increases

• achieve an average 7-year retention rate among students that grew despite rate increases

• cut back my teaching hours while increasing in my income

I'd love to share my strategies with you!

I'm developing an online course that provides a step-by-step guide to building a financially successful teaching career that's also personally fulfilling.

This course, The High Value Music Studio: Build a Successful Business You Love Without Burnout, will launch later this year.

Interested in learning more? Go here to sign up for the course newsletter .

Here's a sneak peak...

The High Value Music Studio is all about:

• giving you the exact blueprint I used to increase grow my studio 300%, increase my rates significantly without losing students, and maintain high retention rates

• helping you build a business that is both financially successful and personally rewarding while avoiding overwhelm and burnout

• showing you how to identify, find, and keep your ideal students so teaching is less exhausting and more joyful

• teaching you the processes I used to streamline administrative processes so running your studio is easier and less time-consuming

What if you teach group lessons, or are planning to in the future? This course will give you the valuable tools you need to grow a lucrative and rewarding teaching business whether you teach private or group lessons.

If you're ready to take your studio from good to amazing, The High Value Music Studio online course is for you.

From day 1 of the course, you'll start to feel less overwhelmed and more excited about your teaching future. We'll immediately begin to lay the groundwork for building a business that gives you the financial success you desire and the career satisfaction you deserve.

I hope you'll join me in the course later this year! Go here to sign up for the course newsletter .

Don't miss my next blog, PART 2 of The High Value Music Studio series where I'll share more about the recruitment strategy I use and why it works so well. See you there!

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